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Social Media

How to use LinkedIn in your Content Marketing Strategy

by Xavier Lannes

How to use LinkedIn in your Content Marketing Strategy

Why Linkedin? Reading time: 16 min / 4,024 Words For the past 10 years, I have used Google and Facebook as the sole source for my ads. Facebook is still overwhelmingly the #1 platform worldwide to get the best ROI for your ads, Google being the #2. So, why LinkedIn? You see Facebook has a […]

Filed Under: Blog, Blogging, Content Management, Social Media Tagged With: Content Management, Social Media

6 Basic Tips To Reach Higher Engagement on Social Media

by Xavier Lannes

6 Basic Tips To Reach Higher Engagement on Social Media

6 Basic Tips To Reach Higher Engagement on Social Media 876 Words /Reading time 3 min 30 sec Social media is changing all the time, but its success is still function of the engagement you get: the number of likes, shares, and comments. The more you reach high in those metrics, the higher the likelihood […]

Filed Under: Blog, Facebook, Social Media

How to Define Your Customer Avatar (Free Template)

by Xavier Lannes

How to Define Your Customer Avatar (Free Template)

How to Create Your Customer Avatar (Free Template) Let’s say you’re in Los Angeles looking for a really good restaurant to eat Churrascos and you keep asking all of your friends where you should go. But every single person you ask starts to go on a really long tangent about those “fantastic” tacos they ate […]

Filed Under: Blog, Content Management, Copywriting, Social Media Tagged With: Avatar

4 Top Tricks You Need to be Using in Social Media

by Xavier Lannes

4 Top Tricks You Need to be Using in Social Media

4 Top Tricks You Need to be Using in Social Media Social media should be an important part of your online marketing campaign. However, you need to do more than just use social media. You need to be using it right. These 5 top tricks should be part of your social media campaigns. #1 Create […]

Filed Under: Blog, Social Media Tagged With: Social Media

5 Things You Should Do With Social Media

by Xavier Lannes

5 Things You Should Do With Social Media

5 things you should start doing on LinkedIn

Whether you’re new to social media or just looking to close a few knowledge gaps, I’m glad you stopped by.

By now, we’ve all heard how valuable—even essential—social media can be.

Whether you lean more toward enthusiasm or trepidation, there’s no way around the fact that social media is a far more complex field than it first seems.

Diving in without a sense of what it’s like can be overwhelming, and building a network that provides real value takes both savvy and hard work.
But fear not: I’m here to help!

And if you don’t want to be overwhelmed, start with the 5 basic principles for social media.

Filed Under: Social Media

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