Content Marketing: Be Seen!
You have a blog! Great, now you need to promote it…
Having a blog and making it known to your potential customers and the rest of the world is not as easy as it may seem.
Build it and they will come
This is not the case at all. Just because you put something out there on the WWW, does not mean that it will be seen by all.
There are some things that you can do to ensure that your blog will be seen and seen by many. Content Marketing, the art of writing articles on your blog, is really only as hard as you make it because you have to be consistent.
How many articles you write every week really depends on how popular you want to be, but it should be at least once a week.
Building links with other sites for your blog will definitely help get it out there and get it to know.
However when you are trying to build a customer base and get your blog known, just a few links are hardly every enough. You will need to continue to work on your blog and get other people or sites link to it all the time.
The more the better in this case.
Also keep in mind the higher authority sites, the more links you can get from the high authority sites, the better off your blog is going to be.
Obtaining links from other sites is something that you will never stop doing. While you may take a short break, you will never be done.
Adding videos to your blog is also a great technique that you can use to market your blog.
This is because you can then submit your blog to the video directories.
So if there are any videos that will fit into the market of your blog it would be to your advantage in the blog marketing world to add them.
Then submitting your blog to all of the directories that it would fit in would be a great plus for your blog.
If you have funds for your blog marketing campaign, you should most definitely use those to submit your blog to the paid directories.
Google trusts the paid sites, and they know that money was used to get your blog into those sites. They will also use the fact that not all paid directories will take just any site or blog. No matter how much money you have. So, seeing if you can qualify for their blog standards will be something that you can use as well and get you in with the best sites and blogs on the web.
Using a press release as part of your blog marketing is another awesome way that you can get your blog out there.
For a fee, you can have a press release written about your blog and then submitted to all of the hot off the press news sites. Your blog will get many hits from a press release and having it linked to these kinds of sites will also help the page rank substantially as well.
While the cost of all press releases range from the company or person that you have to do them, many times they are affordable and will fit easily into a marketing budget that you may have.
Using discussion boards such as forums and message boards with your blog link in your signature is still a great way to get your blog out there and known.
Be sure that the message board that you post on is relevant to your blog or chances are that no one will be interested in clicking on your link.
Also, if you came off as an expert in your market, you should have no problems attracting new readers to your blog from the use of message board posting. This can also be a great way to market a website and get that out there as well to be seen by the world.
Find other blogs that are in the same market as yours and leave the writers comments. This will take them back to your blog and will also take their readers there as well. Doing this will bring some more traffic and is a great way to get your blog seen.
Follow all of these great tips for easy blog marketing and you will have more readers reading your blog in no time.